Web Design is important for Navigation and Usability
Without a doubt, one of the biggest benefits of web design is navigation and usability.
Did you know that the majority of consumers form a first impression in as little as seven seconds? That’s not a lot of time, meaning it’s of the utmost importance that your website is specifically formatted and designed for your target audience.
Ease of navigation and website usability are among the top priorities of consumers when they visit a website.
At the end of the day, it doesn’t matter how much quality information you have if users don’t have an easy way of finding it.
Of course, it’s not just being able to find the information, but the way it’s laid out as well.
Think about the last time you landed on a website where there was way too much going on from the home screen.
How did it make you feel? Probably overwhelmed.
Having a quality web design team handle the visual elements and layout of information can make a world of difference to consumers.
While it’s important to have elements that differentiate you from competition and give your brand its own unique flavor, you also want navigation to be simple, yet intuitive.
Since the attention span of the average consumer is fairly short, quality web design can ensure you capture their attention and interest as soon as they land on your site.